Home of Bourbons Street's Strongest Drink "The Jester".
Recognizing the value of New Orleans as a destination base
for a younger demographic, Jack and Phil, Jr. developed a
frozen drink concept, Jester Mardi Gras Daiquiris, which would
appeal to a younger, eager to party, Bourbon Street customer
base (age 21-34).
They
introduced the daiquiris at their original French Quarter
location, along with a fresh baked pizza-by-the-slice concept.
Both took off immediately, and today, Rizzuto has five Bourbon
Street locations, all of which serve Jester Mardi Gras Daiquiris,
and three of which serve Jester pizza.
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